Increase Your Brand Awareness

1.     Partner with other brands
When just starting out, this can propel your brand faster and easier. Work on partnerships with similar or complementary values and identity.

2.     Use Infographics:
Everyone loves infographics. 90% of the information transmitted to the human brain is transmitted visually and according to research studies we process images 60,000 times faster than we process texts( except its credit alert of course!)
So using captioned images is a great way to communicate information very quickly.
There are platforms that help with designing quality infographics like;
          Canva.com
          Piktochart.com
          Visme.com

Promote your ideas and info to your target audience by making use of these platforms.
If you are developing infographics, BRAND them:
Put your Logo, URL, contact, etc.
This is how you increase your awareness

3.     Use Referrals:
People trust their friends!
In marketing, we call it P2P= People to People marketing
People are more likely to follow a recommendation from a friend than they would from any kind of brand advertising.
For example;
Your 10 friends share what you want them to with 4 of their friends=40 brand impressions

The more, the more awareness!

4.     Leverage Social:
Engage your audience with the use of the social media.
Put up sharable content, answer comments, and ask questions, use short links.

5.     Consistent Branding:
Use consistent verbal and graphic branding.
This is the most important thing you can do to build your brand. The logo, colors, fonts, imagery, photography,
By using consistent branding, people will be able to recognize you quicker.


I hope you learnt something

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